 Apple TV Price Remains Unchanged in Europe!, 2008-01-18 - Your reactions |
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 Jan 18 2008, 11:02 AM
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 DNA, RNA, Proteins and Silicon  Group: Administrators Posts: 5,342 Joined: 24-June 06 From: Earth/Europe/France/Alsace Member No.: 4  |
We were pleased by the announcement of the Apple TV2, being finally able to offer full HD, as well as direct access to iTS, and being cheaper (from 299 to 229 USD and 399 to 329 USD for the 160GB model). However, and without any logical explanation, the price of both Apple TV models in Europe remain unchanged. Not only Apple does not really care about the USD/Euro exchange rate, but in addition it does not apply price cuts publicly announced...
For sure, such policy is not going to help sales of Apple TV in Europe as in addition the movie offer from the iTS is not going to be available before months on that side of the Atlantic... [translation by Linathael] |
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 Jan 18 2008, 04:06 PM
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 Call me Steve Group: Members Posts: 267 Joined: 29-March 07 From: Dallas, TX Member No.: 1,033 |
QUOTE (linathael @ Jan 18 2008, 05:02 AM)  We were pleased by the announcement of the Apple TV2, being finally able to offer full HD AppleTV2 is just a software upgrade of the current AppleTV. It still doesn't do "full HD" -- only 720p or 1/2 1080p (540p) like before. Very disappointing.  From Apple: H.264 and protected H.264 (from iTunes Store): Up to 5 Mbps, Progressive Main Profile (CAVLC) with AAC-LC audio up to 160 Kbps (maximum resolution: 1280 by 720 pixels at 24 fps, 960 by 540 pixels at 30 fps) in .m4v, .mp4, and .mov file formats It's still weird that Apple is not paying attention to exchange rates. I think they're expecting to make some money back from movie rentals. -Aaron- |
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